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Seifeldin Ali

Engineer.Founder.Problem Solver.

Welcome. I'm Saif.

I build full-stack web platforms that run real businesses: storefronts, multi-tenant ERPs, offline-first POS, delivery logistics. The hard part is rarely the code itself; it is making software hold up inside a live operation.

I co-founded Iano, a two-person studio. Seven products are in production today, each one carrying day-to-day work for a real business: taking orders, moving stock, capturing leads.

Explore my background and selected work.

- Saif

Seifeldin Ali

Stack evolution

  1. 2020 – 24

    Marketing & enquiry sites

    Client-facing React sites focused on content, motion, and lead capture.

    Iano Marketing · Namaa · Sahara Winds

    • React (CRA)
    • Emotion
    • MUI
    • Framer Motion
  2. 2025

    Commerce & CRM integration

    The deliberate move to Next.js: SSR/SEO-led marketing plus real transactions, with leads landing in the client's sales pipeline.

    Octavia Carbon

    • Next.js
    • Shopify Storefront
    • HubSpot CRM
    • SendGrid
  3. 2025 – 26

    Operational platforms

    Multi-tenant POS and three-sided logistics: native clients, real-time tracking, payments, offline-first ordering.

    Esto · Amana

    • Kotlin
    • React Native
    • Socket.IO
    • M-Pesa
    • Cloudflare
  4. Now

    Platform engineering

    Self-hosted ERP with a pluggable module system, tenant isolation as a platform guarantee, and a public, runnable sync-engine proof.

    MERX · inventory-ledger

    • TypeScript (strict)
    • PostgreSQL
    • Turborepo
    • Drizzle
    • Docker

Selected work

Also shipped

Live demo

A public, runnable offline-first sync engine: the code my client repos can't show.

Stock is derived from an append-only movement log, queued in the browser while offline and merged safely on reconnect. Try it live, then read how it works.

Try the live demo →
The inventory-ledger demo client: three tracked items with on-hand quantities, and a sync queue holding offline movements